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I was brought on to design floral installations for three high-profile brand activations: Dove, Caress, and Mielle Organics. The challenge? Delivering exceptional floral arrangements to the desert location of La Quinta, CA, during the peak heat of summer—a 2.5-hour drive from Los Angeles.
The challenges:
Flower sourcing
Studio space
Transportation
Product preservation (avoiding wilting product in the desert)
Outcome:
I connected with a local Palm Springs florist who generously allowed me to rent his studio and van—making the rest of the process a breeze.
Background from the pitch deck that inspired designs. Please note that the details of this project are confidential and are shared here for portfolio purposes only with respect to client privacy and agreements.
Caress x Pond’s
1- mantle install
20- bud vases
10- vase arrangements
Dove
1- photo arch install
6- floor installs
10- vase arrangements
20- bud vases
Mielle Organics
20- vase arrangements
40- bud vases